Jade Sammour

Jewellery Designer

"The photographs are phenomenal"

Jade is a Jewellery Designer and the owner of Dainty London. All of her jewellery is handmade and created from her studio in Essex.

Starting her business from her kitchen table, Jade’s first creation was a necklace to complete a new outfit. Fast forward a few years and Dainty London now has over 80 pieces in its range, has been featured at London Fashion Week, is stocked by John Lewis and Joules to name just a few, and has been named as a ‘must-have’ in numerous publications.

Jade and I first met when she needed product photos of her collection. Her business then started to grow rapidly as she started to gain recognition and I went back to capture her personal branding photographs to help her tell her story. Photography to help Jade be able to confidently show up on line and to capture images of where she works.

I had some product photography done by Hiral. The photographs are phenomenal. They’ve given me the confidence in my brand & products to send off to magazines and galleries. I would definitely recommend x


Jade now has a whole library of images that she can pick and choice from to be used across all social media platforms, PR requests and for her email marketing.